Broadcast are dynamic areas capable of holding multiple other blocks in rotation, for the purpose of internal advertising. These broadcast areas can be via the editor (Broadcast Blocks), or via code.
For example:
  • Say you normally add the most recent marketing campaign as a block in the footer of your site. You’re limited to showing that one block.
  • With Broadcast, the site will automatically show your guests new blocks which are part of the rotation, maximising for exposure.
This not only easily allows you to rotate through more than one block at a time, but also to distribute any new block to many different broadcasting areas in one go.